Social Media
It's ubiquitous. It's complex. It's varied. It's powerful. It's direct. It's targeted. It's commanding. It's brand-building. And it's probably one of your most underrated sales channels.
There are a handful of social media channels that matter, and there’s a solid slice of your core demographic who 100% frequent a couple of them daily. In fact, whole generational demographics would check out a social page before going to a website. So what’s your channel saying about your brand, and how is it building conversions and sales into your content? Don’t answer that. That’s our job. Below are just a few of the ways we do that.
Visual Content Creation
Everyone can create visual content for social media. That’s a fact. But…can everyone create great visual l content that’s aesthetically appealing, effectively conveys your brand & offerings & story, mindful of target demographic, and converts social browsers into customers? Nope. That’s also a fact. Can we do that second thing? Yep. That’s the third and final fact.
Copy, Caption & Conversation Creation
So you’ve got your lovely images and videos to post – congrats! But then…uh-oh, what’s that? The sound of crappy copy making your whole post fall flat? Yikes. How embarrassing. Oh wait! We almost forgot! Our social copywriting means you get captions built specifically for each of your social channels that combine modern expression & style with your brand messaging and just a dash of psychology for good measure! Phew, that was close.
Community Management & Engagement
So you’ve got your pretty pictures and you’ve got your compelling content. Now what? Well, your brand’s online communities aren’t going to appear out of thin air. It’s not as simple as ‘if you build it, then will come, and after they come, they will stay for a while’, which is for sure how that quote goes. You have to manage & engage & tend to your social community if you want to keep turning followers and fans into profit for your business.